Audi A1 Web Promotion
Red as Fire
3DEXCITE produced all 3D content for the new Audi A1 web special. In an interactive 360° tour, we dynamically stage the compact premium car's highlights and animate the chapter transitions with sporty driving sequences. For those interested in customization, we created a front and rear view on which paint color, rims and stenciling can all be configured. We created all elements of the thirty-second animated test drive, from the storyboard right through to the final interactive film. 3DEXCITE also gives visitors the opportunity to place the interior of their favorite car under the microscope with five rapidly-cut split-screen films of the interior.