Quad-media package

3DEXCITE - Preview Nissan Teana

3DEXCITE creates content for Dongfeng Nissan Teana launch

The new Teana is the Chinese carmaker’s flagship product and therefore of central importance to its expansion strategy in Asian and Pacific markets. For its launch event, Dongfeng Nissan asked 3DEXCITE and its partner Dentsu, Japan's  foremost advertising agency, to create a range of assets, including a show-stopping, live augmented reality presentation, as well as web content, print materials, and a five-minute movie integrating CG and real-life footage.. 3DEXCITE earned enthusiastic response from the client, who stated that "the results exceeded (Dongfeng Nissan´s) wildest dreams".

More References