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3DEXCITE - Preview Acura

3DEXCITE and Dentsu make Acura film

For the New York Motor Show, 3DEXCITE and Dentsu, Japan's premier advertising agency, created a film showcasing Acura, Honda's premium brand for the US market. Using film material shot in New York as a base for the three-minute 2014 Acura RLX video, 3DEXCITE superimposed animated sequences over real-life footage, and then modified the combination with the help of high-end 3D visualization.  Yet another fruit of 3DEXCITE's longstanding partnership with Dentsu, the film was very well received by  the attendees of the exhibition and by the client.

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